Home » Customer Intimacy: Build the Customer Relationships That Ensure Your Companys Success by Fred Wiersema
Customer Intimacy: Build the Customer Relationships That Ensure Your Companys Success Fred Wiersema

Customer Intimacy: Build the Customer Relationships That Ensure Your Companys Success

Fred Wiersema

Published May 1st 1996
ISBN : 9781888232011
Audio
0 pages
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 About the Book 

From one of Americas foremost business minds comes exhaustively researched examples of companies like MCI, Airborne Express, Home Depot, Frito Lay and USAA, which have discovered the secrets of establishing and maintaining close customerMoreFrom one of Americas foremost business minds comes exhaustively researched examples of companies like MCI, Airborne Express, Home Depot, Frito Lay and USAA, which have discovered the secrets of establishing and maintaining close customer relationships--and have reaped the profits to prove it. This audio offers lucid, detailed plans for companies to create the professional bonds necessary to avoid costly pitfalls. Simultaneous hardcover release from Knowledge Exchange.